Seed Revolution secures listing with Blue Diamond Garden Centres
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Hugh Fearnley-Whittingstall and Max Mancroft
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Seed Revolution, one of the UK’s fastest growing seed companies, has secured a listing with Blue Diamond Garden Centres.
Blue Diamond Garden Centres, the largest garden centre group in the UK, is stocking two ranges from the brand in ten of its garden centres.
A dozen different varieties of wildflower seeds from Seed Revolution are available to buy, including Cornflower, Field Poppy, Forget Me Nots, Ox Eye Daisy, Red Clover, Sainfoin and Chicory as well as a selection of seed mix packs. All the seeds are British and grown in the UK.
The listing also includes a selection from the range of organic vegetable seeds which Seed Revolution has exclusively developed in partnership with Hugh Fearnley-Whittingstall’s River Cottage.
The River Cottage Organic Vegetable Seeds available to buy from Blue Diamond Garden Centres include Parsnip Halblange, Chard Fireworks, Courgette Nero Di Milano, Kale Nero Di Toscana, Basil Sweet Genovese, Cucumber Marketmore, Rocket Rucola, Spinach Matador, Parsley Moss Curled, Radish French Breakfast, Sweet Corn Golden Bantam and Carrot Nantes 2.
Seed Revolution Wildflower Seeds and River Cottage Organic Vegetable Seeds can be found in store in their dedicated FSDUs as well as counter-top display units.
The garden centres stocking the brands are located across the UK and include: Blackdown Hills (Wellington, Somerset), Cadbury (Congresbury, Bristol), Derby (Little Eaton), Endsleigh (Ivybridge, Plymouth), Van Hage Great Amwell (Hertfordshire), Grosvenor (Chester), Hereford, Leaf Creative (Huntley, Gloucestershire), Redfields (Fleet, Hampshire) and Yarnton Home & Garden (Oxfordshire).
Seed Revolution founder Max Mancroft said: “We’re delighted that Blue Diamond Garden Centres are stocking both Seed Revolution’s wildflower seeds and our exclusive River Cottage Organic Vegetable Seeds in ten of their garden centres.
“We’re a modern seed brand engaging a whole new generation of grower and we’ve had an incredible response since we officially launched at our first trade show in February.
“Our customers, 50% of whom are under the age of 50, are loyal and keep coming back for more. They love our eye-catching packaging, our high quality and attractive price.
“Lots of our customers are getting into gardening for the first time, whether they have a garden or just a windowsill in their flat to grow from, and they like the fact that we make seeds joyful, accessible and fun to all.
“We’re also seeing customers buying our wildflower and organic vegetable seeds as gifts because they’re the perfect size to tuck inside a card or, bundled together as a bespoke selection, they make a great present.”