Making the most of extra space afforded by a larger stand at Glee this year, Wrexham-based Treadstone products will use the show to demonstrate continued innovation with a host of new product launches. On stand A49 in Hall 8 Treadstone will showcase new additions across all three of the company’s brands: ClipGlove, Peter Rabbit and ‘The Good Life’.
Fresh after its double win at the GIMA awards, ClipGlove will see two new promotional glove concepts added to the range, alongside a space-efficient backwall merchandising unit. The range enhancements firmly establish ClipGlove as the ‘must have’ brand for garden gloves.
ClipGlove gets its name from the addition of an aluminum Carabiner clip, which keeps glove pairs together when being stored away so that they do not get lost. Retailers appreciate the clip and how it prevents torn header cards and allows consumers to try on both gloves easily in store plus of course how it enables the gloves to be clipped to the user’s belt, ensuring they are always to hand.
Treadstone’s ever-popular Peter Rabbit themed outdoor adventures range for children will be boosted with the addition of a new collection of garden clogs in both boys’ and girls’ styles. This range is based on the fun TV series which appears daily on Cbeebies.
There will be a lot of new innovation in Treadstone's garden sundries range called ‘The Good Life’, including the introduction of a completely new product category for the company as well as a number of other new product additions.
Treadstone's Head of Brands, Dean Winters, says: "We are particularly excited about the new ranges we are adding to The Good Life selection of products. There are a number of completely new items, together with a new category for us with strong eco credentials. In addition, visitors to our stand will be able to find out about a brand new concept in retailing a core garden centre product range. We're keeping things under wraps until the show, where I hope retailers will see at Treadstone that we 'dare to be different'.