Burgon & Ball showcases cutting-edge innovation at Glee

Company: Burgon & Ball
  • Burgon and Ball RHS-endorsed bypass secateur
  • Burgon and Ball RHS-endorsed bypass secateur

Glee this year sees a wide selection of innovation from Burgon & Ball, creator of beautiful premium tools, accessories and gifts since 1730. From a major relaunch of its flagship range of RHS-endorsed hand cutting tools, to extensive new choices in beautiful gardening gifts, there’s something to appeal to every retailer.

Cutting-edge changes

This autumn the spotlight is on Burgon & Ball’s hand cutting tools, as the company unveils the first phase of an extensive review of its cutting ranges. The relaunch brings solution-based design to its range, the only cutting tools endorsed by the RHS - that trusted name that shoppers look for.

The changes on show at Glee make the RHS-endorsed small cutting range simple to navigate for both the consumer and the retailer. The range is now easier to merchandise and straightforward to shop, with designs that make it effortless to find the right tool for every gardener, and every job.

The range’s new look has been developed with environmental footprint in mind too, with re-engineered packaging that dramatically reduces the plastic content. What’s more, the new design lets the shopper get up close and personal with the tool before purchase, by putting the product right into their hand.

And if this wasn’t enough, the range review sees three new cutting tools joining the line-up, too!

New RHS Gifts for Gardeners

Also on show will be a first look at Burgon & Ball’s new design collection in the top-selling RHS Gifts for Gardeners series. As always, the new design takes its cue from current trends, featuring one of the best-loved gardening themes of recent years. This new collection also introduces exciting new gifting lines for the first time, extending the range’s appeal into the home as well as the garden.

The RHS Gifts for Gardeners collections have consistently delivered best-selling lines for retailers in both Garden and softer Gifting environments. Blending historic botanical artworks from the RHS Lindley Collections with Burgon & Ball’s stylish design, and also adding the element of trend-led design, they make an irresistible combination.

Much-loved range extensions and limited-edition gifts

Also on show will be range extensions to one of the most popular RHS Gifts for Gardeners design collections. Setting sales records since its launch, this design collection now extends and refreshes its appeal with four new successful gift ideas drawn from other RHS Gifts collections.

Visitors to the show will also be able to explore a new limited-edition gifting collection – when it’s gone, it’s gone! The three-piece mini-range combines some of Burgon & Ball’s top-selling gardening gifts, with an adorable design in a timeless and elegant colourway. A contemporary take on classic British style, this design is set to have universal appeal.

With all this on offer, the Burgon & Ball stand at Glee is sure to be one of the show’s highlights! To make sure you don’t miss out, visit Burgon & Ball at Hall 9, Stand B61-D60.

www.burgonandball.com

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