Which of these plants will succeed Selecta one's successful Calibrachoa PinkTastic?
Fleuroselect proudly presents the six entries in this year's FleuroStar Contest. Each of these introductions vies to be the next 'Winner with the Wow Factor', the variety with the highest visual impact at point of sale.
Begonia boliviensis interspecific Bossa Nova Night Fever Papaya, Floranova
Ever dreamt of dancing the night away at the Carnival in Rio? Bossa Nova Night Fever Papaya brings those vibes to your garden or patio. This latest addition to the successful Bossa Nova series displays a multitude of cascading, light orange flowers that contrast strikingly with the darker foliage. Bossa Nova is an interspecific seed type Boliviensis with the mounding/spreading habit of a Begonia from cuttings. Its dense, basal branching ensures multiple branches on a very sturdy plant, making for abundantly filled hanging baskets and containers that flower until the first frost.
Fragaria x. ananassa Duch. F1 Summer Breeze Pink, ABZ Seeds
If one plant needs to be on any garden lover’s wish list this summer, it should be Summer Breeze Pink from ABZ Seeds. This ornamental F1 strawberry from seed combines stunning pink, double, rose-like flowers with an abundance of fresh summer fruit. Summer Breeze Pink guarantees continuous colour as the plant grows copious crowns of double flowers which do not lose their petals. Meanwhile the lush yield of strawberries refreshes and sweetens any moment at once. Pink flowers and red fruits combine to create a very trendy colour contrast that truly catches the eye.
Impatiens hawkeri Roller Coaster Hot Pink, Dümmen Orange
Feel your pulse hurtling with Impatiens Roller Coaster Hot Pink! The big ruffled petals in vibrant pink lie beautifully on top of the green foliage while the semi-doubleness of the flowers adds an aura of dimension to the plant. Growers will love the excellent branching habit which makes the plants firm and sturdy and the bright colour can’t help but catch the eye at point of sale. Roller Coaster Hot Pink performs wonderfully well in landscaping and is a bright addition for the balcony or garden.
Osteospermum ecklonis Purple Sun, Selecta one
Like the summer sun setting over the ocean, such is the colour play of the latest Osteospermum ecklonis from Selecta one. Several shades of orange fade into a deep purple ring that surrounds the heart of the flower. Growers will love the good branching and the easily controllable plant habit. Purple Sun can perfectly be integrated in any existing Osteo production scheme and the enchanting orange-purple colour combination will genuinely shine at point of sale. Consumers will love the non-fading colours and excellent outdoor performance.
Salvia x hybrida Mysty, Florensis
A newcomer that will intrigue the entire ornamental chain! Mysty from Florensis is a naturally compact Salvia with no need for PGRs. The magnificent royal blue flowers on the short yet strong stems resemble sapphire flames, captivating in both colour and flower form. The striking blue hue cannot fail to generate impulse buys at point of sale. Mysty’s unique, controlled plant habit not only opens new market possibilities for this crop in patio pots and mixed combos, but also establishes its full potential for landscaping. Plants do not have to be cut back and will bloom all summer long.
Tagetes erecta L. Little Duck Orange, AmeriSeed
That story about a duckling becoming a beautiful swan? Here is Little Duck Orange, a natural dwarf variety with huge, orange flowers. Located in Thailand, breeder AmeriSeed specialises in French and American marigolds from seed. As Little Duck Orange is genetically compact, it can be grown without the use of PGR making it suitable for bedding and containers. Each huge, double, pom-pom-like flower is a beauty on its own and grouped in beds it offers a spectacular carpet-like view.
The FleuroStar Contest will be held during the FlowerTrials® at nine locations in The Netherlands and Germany: Benary (at Kébol), Dümmen Orange (Dutch location), Fleuroselect stand at Takii, Florensis, Jonge Planten Grünewald, PanAmerican/Kieft Seed, Sakata, Selecta one (German location) and Syngenta FloriPro Services.
Over 30 professionals from a cross-section of breeding, production and retail as well as trade journalists and marketing specialists choose the Winner with the Wow factor.
During the FlowerTrials® each judge will cast his/her vote after visiting one or more Contest locations in the Netherlands and Germany. The winner is the variety with the highest average score on commercial potential and point of sale attractiveness.
FleuroStar Evening Event
The new FleuroStar winner will be revealed during the FleuroStar Evening on Thursday 14th June at Florensis, Hendrik-Ido-Ambacht, The Netherlands. Registration for this evening is possible via the Fleuroselect website.