redheadPR, the dynamic independent public relations consultancy, has been confirmed as the PR agency for the Common Sense Gardening Group, part of the Crop Protection Association (CPA).
The Common Sense Gardening Group represents five member companies involved in the sale and manufacture of garden care chemicals. Its aim is to provide gardeners with advice on how to use, store and dispose of garden care chemicals safely. The group have recognised redheadPR's magnificent track record in the horticultural sector, with them having made companies such as Stewart Garden, top gardening brands.
With redheadPR on their side, the Common Sense Gardening Group are setting out to rebalance the media debate on garden care chemicals, engaging both industry influencers and the general public.
redheadPR founder and managing director, Sara Tye, said: "It's an honour to be working with the Common Sense Gardening Group. I've been an RHS member for 30 years and redheadPR has a heritage in horticulture and gardening in the UK. I launched crocus.co.uk, the online plant store.”
redheadPR has also helped launch many new plants in the UK for clients including both developers and growers. All this experience adds up to give us the perfect background to partner with the Common Sense Gardening Group, and we look forward to getting started."
redheadPR will draw on their plethora of connections in the sector, having been an associate GIMA member and also fostering connections with the HTA, Garden Media Guild, RHS and many other organisations.
redheadPR has worked with many leading brands in the gardening sector including The Garden Media Guild, Anthony Tesselaar International, Briers, raingardenkits.co.uk, John Woods Nurseries, grow-your-own specialist and Stewart Garden.
redheadPR is respected for its reputation management skills, encompassing clients from individuals to start-ups and corporates. The agency is able to combine digital channels with traditional methods to offer the ultimate integrated PR and marketing strategy.